marketing specialist
Posted on
June 17, 2024
by
Employer details
BlackBean
Job details
*BlackBean Marketing is seeking a talented Marketing Specialist familiar with B2B marketing, SEO and SEM* to join our small but mighty team in Kelowna. This full-time position will work closely with the Lead Strategist to implement client marketing strategies and achieve client KPIs. We?re seeking someone familiar with working in an agency or a marketing role in the industrial sector.
*What you will do*
* Implement client B2B marketing strategies developed by the Lead Strategist.
* Conduct SEO activities including keyword research, on-page and off-page optimization, and performance tracking.
* Manage campaigns on Google Ads and Bing Ads (rare, but it can happen), including keyword bidding, ad copy creation, and performance optimization.
* Utilize CRO techniques to improve client website conversion rates.
* Monitor and report on the effectiveness of marketing campaigns against client KPIs.
* Stay up-to-date with the latest trends and best practices in B2B marketing, SEO, SEM, and CRO.
* Collaborate with the team to brainstorm and develop innovative marketing solutions.
* Write content for BlackBean and clients to help support content marketing efforts.
*What you bring to the table*
* 3-5 years of experience in B2B marketing.
* Proven track record in SEO, SEM, and (bonus points) CRO.
* Proficiency in marketing and SEO tools such as GA4, Search Console, Looker Studio, Matomo
* Experience with Google Ads and Bing Ads.
* Strong analytical skills and ability to interpret data to drive marketing decisions.
* Excellent communication, writing, creativity, and teamwork skills.
* Confidence in managing client expectations
* B2B agency background is ideal, and experience in the industrial sector is a plus.
* Comfortable working in an open, egalitarian, friendly, and hard-working where unsolicited facts and opinions about tennis, football and hockey are often shared.
* No certifications required, but a proven track record is essential.
*What we can do for you*
* Salary: $60,000 - $65,000 per year.
* Flexible hours, including summer hour, personal days, paid sick days, and generous vacation time
* Benefits package including vision and dental care
* A commitment to training and professional development. We can subsidize or pay for training to upgrade relevant job skills.
* Work with a friendly and diverse team committed to delivering value and quality work to every client without selling our souls to do so
* Right to disconnect: we avoid emails and work communication outside office hours. Use your personal time to unwind, not to work!
* An easy-going and casual in person work environment. We pride ourselves on providing an inclusive and enjoyable place to work.
*A little more about us?*
BlackBean Marketing is an industrial marketing agency primarily serving B2B manufacturers in the United States and Canada. We provide a full suite of consultancy-focused marketing services to mid-sized companies needing digital marketing transformation. In short, we help industrial innovators fix their marketing dysfunction, whatever it may be.
Based in sunny Kelowna, BC, we are committed to a healthy work/life balance. We believe that healthy, happy employees are long-term, productive employees. Our team is small, and that?s just the way we like it. We foster an environment of collaboration and inclusion, where everyone?s voice is heard and respected.
*Are you a fit?*
If you?re a talented B2B growth marketing expert looking for a more comfortable way to work, we want to talk to you!
Job Type: Full-time
Pay: $60,000.00-$65,000.00 per year
Benefits:
* Dental care
* Extended health care
* Flexible schedule
* Paid time off
* Tuition reimbursement
Flexible Language Requirement:
* French not required
Schedule:
* Monday to Friday
Supplemental pay types:
* Bonus pay
Education:
* DCS / DEC (preferred)
Experience:
* B2B Marketing: 4 years (required)
Language:
* English (required)
Work Location: In person
-
LocationKelowna, BC
-
Salary$60,000 to $65,000YEAR annually
-
Terms of employment
Full time
- Start date
Starts as soon as possible
- vacancies
1 vacancy
- Source
indeed.com
#9326647714
Important notice: This job posting has been provided by a partner site. Job Bank is not responsible for this content.
Report a problem with this job posting
Thank you for your help!
You will not receive a reply. For enquiries, please contact us.