digital marketing specialist
Posted on
October 17, 2024
by
Employer details
Northern Spruce Media
Job details
Northern Spruce Media is a fast-growing, dynamic media marketing company dedicated to delivering innovative solutions and exceptional customer experiences. As we continue to expand, we are seeking a talented and driven _Digital Marketing Specialist_ to join our marketing team and play a crucial role in growing our online presence and digital strategy.
*Overview*
We are seeking a creative and results-driven Digital Marketer to join our dynamic marketing team. The ideal candidate will possess a strong understanding of digital marketing strategies and tools, with a focus on driving brand awareness and customer engagement. This role requires a blend of analytical skills and creative thinking to develop effective online marketing campaigns that resonate with our target audience.
*Duties*
* Develop and implement digital marketing strategies to enhance brand visibility and drive traffic across various online platforms including Google, Facebook, Instagram, LinkedIn, and email marketing.
* Create engaging content for websites, blogs, social media, and email campaigns that aligns with the overall marketing objectives.
* Utilize SEO best practices to optimize website content for search engines, improving organic search rankings.
* Manage and analyze advertising campaigns across platforms such as Google Ads and social media channels to maximize ROI.
* Collaborate with graphic designers to produce visually appealing marketing materials using Adobe Creative Suite to align digital marketing efforts with overall business goal
* Monitor performance metrics using tools like Google Analytics to assess the effectiveness of digital marketing efforts and make data-driven decisions.
* Stay updated on industry trends, emerging technologies, and best practices in digital marketing to ensure competitive advantage.
* Track and report on campaign performance, providing actionable insights and optimization strategies for future campaigns.
* Assist in managing the company?s website by optimizing user experience (UX) and making improvements to landing pages, content, and navigation.
*Qualifications*
* Bachelor?s degree in Marketing, Communications, or a related field.
* 2+ years of experience in digital marketing, including SEO, PPC, social media, and content marketing.
* Proficiency with digital marketing tools (e.g., Google Analytics, SEMrush, HubSpot, Hootsuite, Facebook Ads Manager).
* Proven experience in digital marketing, with a strong portfolio showcasing successful campaigns.
* Familiarity with graphic design principles and experience using Adobe Creative Suite for creating marketing assets.
* Strong understanding of SEO techniques and tools to enhance website visibility.
* Experience with online advertising platforms such as Google Ads and social media advertising.
* Excellent written and verbal communication skills, with the ability to create compelling content that engages audiences.
* Strong analytical skills to interpret data and derive actionable insights from campaign performance metrics.
* Ability to work independently as well as collaboratively within a team environment.
*Preferred Skills:*
* Experience with email marketing and marketing automation platforms.
* Knowledge of graphic design tools (e.g., Adobe Creative Suite, Canva) is a plus.
* Familiarity with e-commerce marketing or B2B digital marketing.
*Why Join Us?*
* Opportunity to work in a creative and innovative environment.
* Career growth and development opportunities.
* A collaborative team culture that values your contributions.
* Competitive salary and benefits package.
Join us in shaping our digital presence and driving impactful marketing initiatives!
Job Type: Full-time
Pay: $65,000.00-$75,000.00 per year
Benefits:
* Casual dress
* Company events
* On-site parking
Flexible language requirement:
* French not required
Schedule:
* Monday to Friday
Education:
* Bachelor's Degree (preferred)
Work Location: In person
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LocationDundas, ON
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Workplace information
On site
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Salary$65,000 to $75,000YEAR annually
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Terms of employment
Full time
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Starts as soon as possible
- vacancies
1 vacancy
- Source
indeed.com
#9491088728
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